Entrepreneur Kao Sieu Luc, General Director of ABC Bakery donated books to the Business Bookshelf of HUB Library

In early April, Saigon Entrepreneur Magazine and the Entrepreneur Book Council in collaboration with Asia Bakery & Confectionery Pte Ent (ABC Bakery) launched the book "Entrepreneur Kao Sieu Luc: From a difficult story to ABC Bakery - Vietnamese brands reach out to the world". This is the first book of the Entrepreneur Bookshelf project implemented by Saigon Entrepreneur Magazine with the companionship of the Entrepreneur Book Council.

The book tells the story of the entrepreneurial journey of businessman Kao Sieu Luc - General Director of ABC Bakery, closely associated with the economic development periods of the country. He first started his business in 1982 with a small bread factory and little capital. In 2008, he started his second business with the ABC Bakery brand. Through many difficulties and challenges, Mr. Kao Sieu Luc has brought his business to new heights, having a strong influence on the supply chain in the food industry for many years. In 2023, he launched GoGelato - a premium ice cream brand and restaurant food service. Currently, ABC Bakery has more than 40 stores nationwide and exports to many countries around the world.

This book is considered highly valuable by Mr. Tran Hoang - Editor-in-Chief of Saigon Entrepreneur Magazine and many businessmen, readers to inspire the spirit of entrepreneurship. The book provides a perspective on business knowledge, difficulties encountered in the marketplace, transferring business to the second generation... for students as well as many generations of entrepreneurs. The book will be introduced at Nguyen Van Binh Book Street and Thu Duc City Book Street to contribute to the development of reading culture in Ho Chi Minh City.

The HUB Library is honored to be one of the first three school libraries in Ho Chi Minh City to receive his dedicated books from entrepreneur Kao Sieu Luc. It is also a valuable and meaningful community activity, contributing to creating a generation of powerful entrepreneurs in the future and helping the HUB Library's Entrepreneurs Bookshelf become increasingly rich and diverse.

Representative of the HUB Library received book donation from entrepreneur Kao Sieu Luc - General Director of ABC Bakery